Build a Brand That Speaks, Sells, and Stands Out—With AI at Your Side

Learn how to craft your voice, messaging, and offers with clarity, confidence, and ChatGPT-powered support.

  • Find Your Voice. Own Your Space

    Discover your brand identity, voice, and tone in a way that feels real—not robotic. This course helps you define your niche, speak your truth, and show up online like a leader in your field.

  • Craft Messaging That Connects (and Converts)

    Say goodbye to confusion and hello to clarity. You’ll use AI to create powerful messaging, storytelling, and value props that speak directly to your perfect audience.

  • Build Offers People Actually Want

    No more guesswork. Use ChatGPT to brainstorm, validate, and position offers that solve real problems—and sound irresistible while doing it.

  • Create Smart, Strategic Content

    From social posts to sales copy, learn how to generate authentic content fast—while staying consistent and on-brand across every platform you use.

  • Systemize and Scale with Ease

    AI isn’t just for writing—it’s your branding co-pilot. Learn how to build workflows, automate tasks, and evolve your brand over time without burning out.

Course curriculum

    1. Define Your Brand Identity

    2. Find Your Ideal Audience

    3. Identify Your Niche & Unique Edge

    4. Brand Tone, Personality & Style Guide

    1. Craft Your Brand Story

    2. AI-Generated Value Propositions

    3. Clarify Your Core Message

    4. Create a Brand Messaging Guide

    1. Brainstorm & Validate Offer Ideas

    2. Build Your Signature Offer

    3. Write Magnetic Offer Titles & Benefits

    4. Compare, Price & Position Like a Pro

    1. Write Social Media Posts with Purpose

    2. Plan a 30-Day Content Calendar

    3. Build Authority with Educational Content

    4. Generate Brand-Aligned Visual Ideas

    1. Launch Your Brand or Offer with ChatGPT

    2. Collect Feedback & Refine Your Message

    3. Automate & Systemize Your Branding Tasks

    4. Evolve Your Brand with AI Insights

About this course

  • $7.00
  • 20 lessons
  • Position Your Brand Like a Pro
  • No Fluff—Just Actionable Prompts
  • Launch with Confidence Using AI

Watch This First

Get a Full Walkthrough of the Course in Under 1 Minute—See Exactly What’s Inside

Peek Inside the Course

See Exactly What You’ll Master, One Chapter at a Time

CHAPTER 1

Brand Foundation with ChatGPT

Define Your Brand Identity

Find Your Ideal Audience

Identify Your Niche & Unique Edge

Brand Tone, Personality & Style Guide


CHAPTER 2

Messaging that Resonates

Craft Your Brand Story

AI-Generated Value Propositions

Clarify Your Core Message

Create a Brand Messaging Guide


CHAPTER 3

Offer Creation & Positioning

Brainstorm & Validate Offer Ideas

Build Your Signature Offer

Write Magnetic Offer Titles & Benefits

Compare, Price & Position Like a Pro


CHAPTER 4

Marketing Content That Connects

Write Social Media Posts with Purpose

Plan a 30-Day Content Calendar

Build Authority with Educational Content

Generate Brand-Aligned Visual Ideas


CHAPTER 5

Launch, Refine, and Grow with AI

Launch Your Brand or Offer with ChatGPT

Collect Feedback & Refine Your Message

Automate & Systemize Your Branding Tasks

Evolve Your Brand with AI Insights


NEW COURSE

A product of Branding YOUniversity's evolution, our New courses are the epitome of effectiveness and innovation. Designated by red seal icons with a large 'N', these courses have been developed after the launch of Branding YOUniversity 3.0 in March 2023. These courses provide short, straightforward, and easy-to-implement lessons designed with the cutting edge of today's branding strategies in mind. These are the courses of the future, paving the way to your successful brand journey with relevant, up-to-date insights. Stay tuned as we continue to release more of these exciting courses!

📚 What's the difference between LEGACY and NEW courses?

ChatGPT for Branding & Marketing FAQ

Frequently Asked Questions

  • Do I need any experience with ChatGPT or AI to take this course?

    No prior experience is required. This course starts with foundational concepts and progressively builds toward more advanced applications. It’s designed to be beginner-friendly but highly practical.

  • What exactly will I learn in this course?

    You’ll learn how to define your brand identity, clarify your messaging, craft offers, create consistent content, and build systems—all using ChatGPT as your personal branding assistant.

  • How is this course delivered?

    The course is delivered in bite-sized, structured lessons with written content, ChatGPT prompt packs, and custom visuals. It’s self-paced and available on-demand through Branding YOUniversity.

  • Is this course only for personal brands?

    While it’s ideal for personal brands, the strategies apply to entrepreneurs, coaches, content creators, and even small businesses looking to strengthen their messaging and positioning.

  • Will I be learning how to use ChatGPT directly inside the lessons?

    Yes. Each lesson includes practical ChatGPT prompts you can copy, customize, and use immediately. You’ll learn by doing—not just theory.

  • How long does the course take to complete?

    With 20 lessons in total, you can complete the course in a weekend or spread it over a few weeks. The format is flexible and designed to support rapid implementation.

  • Is this course included in the BYOU subscription?

    Yes. If you’re an active Branding YOUniversity subscriber or affiliate partner, this course is automatically unlocked at no extra cost.

  • What if my brand isn’t fully defined yet?

    That’s exactly what this course is designed to help you solve. It walks you through defining your brand, voice, audience, and messaging—from scratch if needed.

  • Can I use what I learn in this course for clients or freelance work?

    Yes. The frameworks, prompts, and systems taught can easily be applied to client work, making it an excellent asset for freelance marketers, brand strategists, or consultants.

My Story: The Journey Thus Far

About Joseph Marc Lalonde (Branding YOUniversity Founder)

Branding YOUniversity PROfessor

Joseph Marc Lalonde

Branding YOUniversity PROfessor Joseph Marc Lalonde

About Joseph Marc Lalonde aka The Wealthy Trainer (Branding YOUniversity Founder): Marc (as everyone calls him) caught the “Entrepreneurial Bug” at 17 years old when he started selling Pet Food door-to-door. Since then, Marc has experienced both extremes of life, going from being a successful Computer Consultant with several side-businesses, to falling into substance abuse, which led to him getting fired, going broke and becoming homeless. However, he was able to bounce back, earning a 7-figure income while helping thousands of people from around the globe to find financial freedom by doing what they love. Since launching Branding YOUniversity, Marc has helped Entrepreneurs, Small Business Owners, Real Estate Agents, Insurance Brokers, Authors, Actors, Musicians, Lawyers, Teachers, Industry-Specific Professionals, and of course, people with a specific Passion from around the globe brand themselves. Marc’s purpose is to help people brand themselves as Leaders and Authorities in either their specific niche or in whatever their passion is while creating an income doing what they love.

TESTIMONIALS

What people are saying about Joseph Marc Lalonde
(Branding YOUniversity Founder)

Don Lachance

David Anderson

Clive Jeffrey

Vitaliy Dubinin

Zach Loescher

Jean-Serge Gagnon

Robert Mirarich

Chris Kelley

Chris Shouse

Michael McDonald

Dr. Lisa Thompson

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